Receiving these two awards simultaneously not only recognizes impressive business performances, but also affirms endless efforts of Shinhan Bank in promoting digital payment, expanding capacity to access financial services and continuously improving card experiences for Vietnamese customers. This is a critical milestone showing right development orientation and commitment of the Bank in providing modern, secure and convenient financial solutions.
The “Debit Growth Trailblazer” award recognizes outstanding efforts of Shinhan Bank in promoting debit card sales growth. Through creative communication campaigns, this activity helps customers better understand the benefits and card usages. Besides, numerous preferential programs associated with lifestyle, the Bank has created strong motivation for customers to use debit cards in daily transactions. The access based on customer-centric helps the Bank increase transaction frequency, simultaneously improve long-term bonding of customers with Shinhan card products.
With the “Champion of Debit Card Issuance Growth”, Mastercard recognizes the Bank’s breakthrough in debit card issuance. The Bank has promoted application of technology in card registration process, simplified eKYC process along with intensive integration capacity into digital app, brought quick, secure and convenient experiences in registering and activating cards. These improvements help expand number of customers approaching digital payment demands, positively contributing to the goal of promoting cashless consumption in Vietnam.
With these two awards from Mastercard, Shinhan Bank once again affirms its pioneering position in digital payment sector, simultaneously, continues to strongly contribute to the development of Vietnam’s modern financial ecosystem.
